Despite tough economic times, people are still spending on their pets.
Pampered pooches are now the norm, not the exception. According to "Consumer Reports Magazine," despite the economic downturn, Americans are spending than ever on their pets. Even in the recession of 2009 and 2010, only 16 percent of Americans said they reduced the amount they spent on their pets. In fact, the price of pet food, veterinary care and other pet-related products and services has risen 4 percent since 2008. Now may be the perfect time to start the pet bakery that you have dreamed about.
Instructions
1. Investigate local business licensing requirements, as well as county and state health department requirements. Start at your local city hall, as local government officials can usually advise you on other county and state offices you may need to contact.
2. Secure a commercial location that includes a store-front, as well as a commercial kitchen. In some states dog treats can be produced off-site, while others require an on-site, health department-approved, commercial kitchen. Fully investigate all costs associated with start-up, including construction and on-going operations, as well as all required government approvals, before signing a commercial lease.
3. Develop a five-year business plan. Determine capital investment needed -- not only for start-up -- but also on-going operations for the first five years. Assume the worst. Do not develop a business plan which assumes you dog bakery will become an overnight success. Check with your local Small Business Administration for advice on write a business plan and any loans or grants you may be entitled to receive.
4. Develop a supporting marketing and advertising plan, including online and traditional print ads and store front signage.
5. Secure supply vendors and negotiate prices.
6. Conduct dry-run exercises for product development and bakery operation. Open the doors to your new business.
Tags: business plan, their pets, commercial kitchen, county state, on-going operations, your local